If you have spent time browsing online directories, you will know that the real challenge is not just finding a business, it is finding the right one. That is where business categories come into play. At Service Review, we have made sure our categories do not just organize listings, they help people connect with exactly the service they need, fast.
But how do these categories work? Why are they important? And how can you make sure your business appears in the right place?
Let us break it down, simply, and usefully.
Why Categories Matter
Imagine walking into a library where all the books are piled into one huge room with no labels or shelves. You would spend hours trying to find that one book you came for. That is what an unorganized review site would feel like.
Categories are what keep things tidy.
They allow users to browse businesses by type, so whether someone is looking for a local plumber, a wedding photographer, or a mobile car detailer, they can skip the noise and get straight to the results that matter to them.
On the flip side, as a business owner, being listed under the right category helps you:
- Show up in the right searches
- Attract customers who are already looking for what you do
- Avoid confusion (and the wrong kinds of enquiries)
How Categories Are Structured on Service Review
We have designed our system with simplicity in mind. Our business categories are broad enough to cover major industries, but also specific enough to connect users with the services they need.
Here is how it typically works:
- Main Category: This refers to your general business type. For example: “Cleaning Services,” “Legal,” “Automotive,” “Health & Wellness,” etc.
- Subcategories: These narrow things down. A cleaning business might fall under “Home Cleaning,” “End of Lease Cleaning,” or “Office Cleaning.” A health professional might choose “Physiotherapy” or “Nutritionist.”
This layered approach helps customers search faster and more confidently, while giving your business better visibility where it matters most.
Can You Choose Multiple Categories?
In short, yes, if it is relevant.
Many businesses offer more than one core service. For instance, a handyman might do both “General Repairs” and “Furniture Assembly.” In cases like this, Service Review allows you to choose more than one category, so long as it accurately reflects your work.
That said, we recommend quality over quantity. Choose categories that clearly describe what you do, not every possible option that loosely applies. Being specific builds more trust and improves your chances of showing up in the right search results.
How to Select the Right Category for Your Listing
If you are signing up to Service Review, you’ll be prompted to pick your category during the listing process. Here’s what to keep in mind:
- Think like your customer: What would they search for?
- Be honest about your core service—what do you do best and most often?
- Avoid overloading your profile with too many unrelated services
- Don’t worry—categories can be updated later if your offerings change
If you’re ever unsure, our support team is happy to guide you to the right category match.
Final Thoughts: Categories Build Connection
When it comes to review platforms, categories might seem like a small detail. But they play a big role in how customers find, trust, and choose a service provider. At Service Review, our goal is to keep things intuitive and efficient—for both the business and the customer.
So, if you’re setting up your profile, take a minute to choose the category that best reflects your work. It could be the difference between getting buried—or getting discovered.
Need help getting started or want to tweak your category?
Reach out to our friendly team or log in to your dashboard today.
👉 www.servicereview.com.au